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International Women’s Day

International Women’s Day is March 8th. It’s a time to celebrate all that women have accomplished and the opportunity to expose those areas where society continues to cheat them.

There’s no doubt, we have come a long way in the western world. There’s still the gender pay gap to contend with, the high number of women still exiting the workforce for family, sexual and domestic violence to eradicate, and let’s not forget that many politicians still want to interfere with the choices we make. Sounds like a long way to go, but we have it better than women in other countries.

In many parts of the world, women are still struggling with basic rights, such as who they choose to marry, whether or not they can continue to higher education, and avoiding brutal rape and exposure to disease simply because they live in a conflict-ridden area.

Women’s contribution to society simply by raising families and caring for loved ones is one that should be honored and celebrated. International Women’s Day is a time to remember these noble contributions, but it’s also a time to remind the world that we’re more than that. For example, studies show that educated and literate women in both finance and reading can change the world profoundly, mainly because our commitment to family and community gives us that opportunity to extend what we learn to future generations. Whether we’re teachers or professionals, women have a need to share their knowledge and change the world, and that’s been shown to benefit families, communities and even corporations.

I’ve been preparing brief videos to highlight these important points. Join me on Tuesday, March 8th on Facebook and Twitter, as I celebrate women all over the world, and help bring attention to where we’re shamefully still lacking. Because if we sincerely want to change the world for the better, then we must work together to improve the lives of women worldwide. It’s good for the family, it’s good for the community, and it’s good for the economy.

2024’s top digital trends

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Step back for a moment and consider how marketing trends have evolved since 2010.

That’s the year I transitioned from journalism to content marketing. Mobile wasn’t really part of our conversation because no one knew how to do it. We were still trying to sell our clients on why they should be using Twitter and Facebook.

Marketing pros have evolved well past that point. Current trends have emerged that portend a future where brand storytelling could be unrecognizable in less than a decade.

RELATED: Learn the best new strategies for improving PR results, influence and value.

For now, Speakerbox has identified six marketing trends that you should be watching in 2016:

1. Video content

2. The importance of mobile communications

3. Rise of virtual reality

4. Interactive content

5. Live streaming

6. Location services and the Internet of Things

 

How was your weekend running?

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Clocking up the miles for a spring race? Come and share your triumphs, woes, frustrations and PBs below the line as always

Well my weekend did at least involve some running, which is more than last week did. I do not, however, recommend absent mindedly making your not-very-long run route cross the finish line of the race you were supposed to be doing. Does not improve the mood. Then again I almost certainly looked worse after a couple of miles than the 20 mile race finishers did.

Missing a week is fairly meaningless in the grand scheme of things, but not ideal in the run up to the London marathon – particularly when you weren’t feeling particularly great before then anyway. I suspect I may well – possibly for the first time ever – do the sensible thing and defer my London place. Could I get to the starting line, could I finish 26.2 miles? Probably, yes. But then again I might break down properly in the attempt – or on the course. It increasingly doesn’t seem worth the risk. So, autumn marathon it (probably) is then.

 

Hot off the Press

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Ever wonder why you’re such a kind soul? Turns out evolution has a whole lot to do with it. Researchers have been uncovering evidence that helping others has all kinds of benefits for our individual survival.

Back in September, I mentioned I was working on a magazine story about the science behind why we human beans do good. I spoke with several experts for this topic. I also solicited a series of beautiful tales about acts of compassion from across Canada.

I know you’ve been sitting on the edge of your seat, so I’m pleased to say you can now read all about it in the brand-new December issue of Reader’s Digest. My feature, “The Science of Being Nice,” starts on page 66 of this issue.

I’m also making an appearance on the Reader’s Digest website. Click here to read a bit of background about my own interest in good deeds. I then invite you to scroll to the bottom of the article or click this link to submit your story about a good deed you’ve done, or an especially meaningful act of kindness you’ve witnessed or benefited from. What helping moments have stuck with you?

I’m hoping we’ll see lots of your anecdotes. If you need any more convincing, keep in mind that simply writing about a good deed is in itself a good deed. That’s because your story will inspire other people to go out and make a difference. So check out the page, write a line or two about your experience, click Submit and pat yourself on the back. Just because helping others is good for us doesn’t mean we can’t enjoy the warm fuzzies that come with it.

Source: GoodDeeds

Instagram Trickery With A Thought-Provoking Series Of Images

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Instagram feeds rarely give us the whole truth. Filters and crop tools make it easy to blur out the harsh edges of reality.

A photographer from Bangkok, Thailand however, has found a way to nail our perfect constructions of imperfect scenarios using a series of clever images.

Chompoo Baritone’s gallery is a charming take on what life would look like if we didn’t have to limit it to a square.

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Close-ups of handstands could actually be a friend holding up a wannabe gymnast. While perfectly arranged plates of food may be the only savoury thing on a table full of leftovers.

Her pictures, shared on her personal profile, have already received more than 1,000 likes.

Thanks for keeping it real Chompoo Baritone.

Speedo Shine Swim And Sleep Tracker Launches In Collaboration With Misfit

 

If you are a keen swimmer, counting the number of laps while you pound the water can be difficult.

Fitness wearables company Misfit has teamed up with Speedo and released a tracker that it claims can work with all stroke types to monitor how many laps you complete.

The device, called Speedo Shine, will work with the Android and iOS version of the Misfit app.

In addition to counting laps, the tracker will also measure distance and calories burned as well as monitor walking, running, cycling, and light and deep sleep.

Olympic Gold Medalist Missy Franklin, who has endorsed the product, said: “One of the most difficult parts of swimming for fitness is keeping track of laps and the Speedo Shine eliminates that challenge.”

“With theSpeedo Shine, you can focus on getting the most out of your water workout and it’s also a great looking accessory to wear.”

SEE ALSO:

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    • Wearable Tech That Won’t Force You Into Becoming A Fitness Freak

 

  • 9 Best Fitness Gadgets: Trackers, Action Cameras And Headphones

Other wearable brands, including Fitbit and Jawbone, have produced comparable products to Speedo Shine but few have managed to fully dominate this niche market.

According to a report from the BBC, Fitbit warned customers that its tracker will not withstand the force of swimming strokes.

However, Speedo Shine is water resistant up to 50 metres deep and has an LED display that tells the wearer how far away they are from achieving their goal.

speedoshine

It will be available from September exclusively at Apple stores as well as on misfit.com, and Speedo’s online store –speedostore.co.uk for £59.99.

London still has a pulse

Almost 250,000 people left London before the UK coronavirus lockdown came into effect, figures from Oxford University show.

Data shows that thousands flooded out of the capital toward other parts of the country before people were instructed to stay at home on March 23, with the majority going to the east of England and South East.

Local politicians and businesspeople in Norfolk, the South West and Wales had pleaded with wealthy second homeowners not to leave their homes to travel to the regions, fearing that they could bring the virus with them and put extra strain on local health systems.

Just two months ago, the U.K. was yet to see its first case of Covid-19. Now with nearly 20,000 cases and more than 1,200 deaths, Britain has transformed under an unprecedented national shutdown.

Gradually then suddenly, the government has implemented restrictions on the public in an attempt to halt the spread of the virus, including the closure of most schools and all restaurants and pubs. Under the strongest measures announced on March 23, Britons may only leave their homes for food, health reasons or work, if unable to work from home.

The U.K. government was slower to enact measures than its neighbors, with Italy, Spain and France announcing their lockdowns on March 9, March 15 and March 16. On Friday, Prime Minister Boris Johnson announced he tested positive for coronavirus and is self-isolating in Downing Street.

Central London has emptied, with some activity still in more populated suburban areas, as seen in these images from Transport for London traffic monitoring cameras captured each day at noon.

But its pulse will never die.

Coronavirus. Flatten the Curve, not the Economy

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Now, you’ve been hearing everywhere else about the coronavirus and the latest numbers and the medical response. But I want to focus on what I think is an even bigger crisis, and that is the economic, social and above all, human cost of the total shutdown policy.

No one should question the seriousness of this virus, and especially as I said last week, the need to avoid so many hospitalizations at the same time that our medical system can’t cope. The chosen strategy is social distancing, and right now, that involves extreme measures to shut down daily life.

But there is a huge gap between sensible social distancing and the total shutdown spreading across the country. Just as the spread of coronavirus creates a curve of the number of people infected, this economic shutdown is creating a curve of the numbers of people affected, losing their jobs, their homes, their businesses.

I’m not sure that the people on TV have grasped how serious this is. To the extent they’re focusing on it at all, they are using completely the wrong frame of reference. They talk about a recession like the one we had in 2008. What planet are they on? We’ve never seen this before, a total self-imposed shut down of the economy. Businesses large, medium and small will lose all their revenue. Not a slight reduction, or even a steep reduction.

We are told that unless we change course, the best case is the worst recession since the Second World War. The moderate scenario is that it’s on a par with the Great Depression. The worst-case scenario where this shutdown continues for months is even worse than the Great Depression.

We hear about a V-shaped curve, a dramatic fall and a quick bounce back maybe. But if the V is as deep as the Grand Canyon, that is a hell of a climb.

In Washington on Sunday, the Senate failed to advance the latest coronavirus relief package, so negotiations will continue on what’s looking to be a $2 trillion stimulus plan. Let’s talk about that plan. And as we do, let’s remind ourselves what this is all about — men and women across America who have risked everything, worked every hour to follow their dreams and build a business. Local businesses that are not just economic units, but the lifeblood of a community.

Most of the people in Congress — most of the talking heads on TV — they’ve never started a business and don’t understand business. I have, and I do. So what I’m about to say comes not just from my perspective as someone who has run policy at the heart of a large government, but someone who has run a small business — a number of them actually, including one, a restaurant that was at the heart of its community.

You think it is just the coronavirus that kills people? This total economic shutdown will kill people.

President Trump gets this, too. He understands business. He loves entrepreneurs. He loves America’s small businesses and farmers and all the workers who rely on them for a living and to support their families. So this economic curve we’re about to take a nosedive on, it is not just about money. It’s about the heart and soul of this country.

In the days ahead, let’s make sure the Congressional stimulus package doesn’t miss the target. Part of it will be spent sending a check to every American on April 6th and another on May 18th. But by April 6th, hundreds of thousands of businesses will have closed and millions of people will be unemployed. Worse, it will be those with the most precarious lives, least able to cope.

By May, my God, millions of businesses will go under and tens of millions will be unemployed. Look, more money is always welcome for hard-pressed Americans. But this is not about stimulus, it’s about survival.

Don’t turn a public health crisis into America’s worst catastrophe.

And the whole send a check scheme misunderstands why someone goes under or not. If you’re a small business, you have bills to pay. Right now, not in April or May. Now. Payroll, rent … but you have no revenue. Thanks to the government’s total shutdown, you have to let people go, so then they don’t have income to pay their rent or their mortgage and before you know it, you have mass unemployment and families on the streets. Millions of viable businesses murdered by the government.

The second part of the current Congressional plan, a small business loan scheme, Larry Kudlow says it can work quickly. But even the help that’s supposed to be there right now doesn’t work. A friend of mine tried to use the Small Business Administration Emergency Grant Program this week. The website was wrong. The details were wrong. It is a total mess.

Businesses are folding today, tomorrow, Tuesday — who’s got time to fill out forms? Send them into some giant bureaucracy? Wait for an answer, even if it’s yes, then find yourself saddled by crippling loans for years. And don’t get me started on the third part of the so-called stimulus plan, bailouts for big business.

I think there is a quicker and simpler way to flatten the economic curve. Businesses have insurance policies to cover them for loss of revenue. The problem is a pandemic isn’t covered.

But if the government stood behind the insurance companies and said we’ll indemnify you for any coronavirus payouts, then the insurance companies could be getting money to businesses straight away, covering their revenue so they can stay afloat and keep people employed. We can incentivize insurance companies to do it quickly. By the way, “quickly” means within seven days, not April.

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On top of that, announce a nationwide policy of no evictions or foreclosures, residential or commercial. Of course, this would all cost a vast amount of money, which they seem to be spending like water. It went from one trillion to two in a couple of days.

Quite frankly, if they keep up the shutdowns until the end of May, they’ll need $5 trillion; if it’s in August, $12 trillion. This is an inconceivable amount of public money. It amounts to a total government takeover of the economy.

Are we ready for that? Can we afford that? Well, even if we can’t, at least let’s spend the money we can afford in ways that actually save our businesses.

But there’s a much better way to flatten the economic curve. Dr. Fauci says he’s fine with overreacting.

Anthony Fauci, director of the National Institute of Allergy and Infectious Diseases: I like it when people are thinking I’m overreacting because that means we’re doing it just right.

Well, that’s easy for him to say. He’ll still have a job at the end of this, whatever happens.

Our ruling class and their TV mouthpieces whipping up fear over this virus, they could afford an indefinite shutdown. Working Americans can’t. They’ll be crushed by it.

The Next Revolution w/ Steve Hilton – Sunday, March 22Video
You know, that famous phrase? “The cure is worse than the disease.” That is exactly the territory we are hurtling towards. You think it is just the coronavirus that kills people? This total economic shutdown will kill people.

A U.K. study calculated that 130,000 people died avoidably from austerity there between 2012 and 2017. The years of austerity for America to pay the cost of this shutdown will be worse. Adjusting for the size of our economy, it’s over a million deaths.

But a family thrown out of their home — the mom gets sick, the kids are orphans — her death won’t be counted. The dad who has been out of work for 30 years and finally got a job last month, and now he is back on the scrap heap and turning back to drinking and drugs — his death won’t show up in a neat little box on cable news.

Poverty kills. Despair kills. This shutdown is deadly.

The president announced a 15-day plan to beat the virus. After that, let’s say, all right, we came together to slow the spread. Now, let’s come together to protect the vulnerable.

Keep the ban on large gatherings, but stop the total shutdown for everyone and start the total protection of the elderly and those most likely to need hospitalization. Don’t turn a public health crisis into America’s worst catastrophe.

Save small businesses. Flatten the curve, but not the economy, and do it before it’s too late.